In today’s competitive labour market, the importance of an employer brand can not be understated. Its many facets are powerful tools that entwine to create the foundations for the attraction and retention of your greatest asset, people.
An employer brand is underpinned by an employee value proposition which is far greater than renumeration and benefits. Think vision, values, culture, career opportunities, job satisfaction, engagement and work environment.
Have no doubt, candidates are doing their research online before applying for a job or agreeing to an interview. And with that, candidate attitudes have changed. They are looking to work for an employer who aligns with their own values, goals and lifestyle ambitions.
Are you clearly articulating who you are and what you stand for to your ideal candidates? In order to attract the right candidates, you need to clearly differentiate your organisation from your competitors. We can help define your employer brand and employee value proposition that creates compelling candidate touchpoints that provide high-quality recruitment experiences that leave candidates with a lasting first impression
We think we know a thing or two about employer branding. After all, we have learnt a lot over the past twenty years in being an employer of choice for permanent staff and contractors alike. Like to know how we can help you etch your talent brand advantage? Get in touch.